Privacy
Consent, signals, and respecting visitor choice.
- Required Privacy policy — A privacy policy tells visitors what personal data you collect, why, on what legal basis, who you share it with, how long you keep it, and what rights they have.
- Required Cookie consent — In the EU and UK, non-essential cookies and similar storage require freely given, informed, specific, and unambiguous opt-in consent before they are set.
- Recommended Global Privacy Control (GPC) — Global Privacy Control is a browser-level signal that tells websites the user opts out of the sale or sharing of their personal data. California and Colorado require sites to honour it.
- Recommended Third-party scripts and privacy — Every script loaded from another domain can read cookies, see the URL, and exfiltrate data from your page. Audit them, justify them, and lock them down.
- Recommended Privacy-respecting analytics — You can measure traffic without surveilling visitors. Aggregate, cookieless, EU-hosted analytics tools answer most product questions without the consent and transfer problems of ad-tech analytics.
- Recommended Data minimisation — Collect only the personal data you actually need for a specific purpose, keep it only as long as you need it, and redact it from anywhere it leaks unnecessarily.